Systems / Design / Automation / Creative Direction

About.

I have spent more than two decades moving between design, software, networks, business systems, creative technology and whatever useful thing the problem actually requires.

I tend to work where categories stop being useful. A business problem may need a database, identity system, automation, physical workflow, landing page or all of them at once.

The common thread is simplification: understand the actual system, find the leverage point and build the smallest useful thing that changes the situation.

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Have something worth building?

About | Eli Sayers